Active · per the CBE, 19 September 2026

Omnicom Advertising Group Belgium

BE0444878226

Rechtspersoon Public limited company 2 establishments

Omnicom Advertising Group Belgium is an advertising agency in Zaventem. Public Limited, started on 6 August 1991, 2 establishments.

Excelsiorlaan 75-77, 1930 Zaventem

Active for

35 year, 1 month

Warning lights

Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.

  • Tight liquidity NBB

    Cash and receivables cover 23 % of short-term debt in 2024; threshold 65 %.

Financials

Financial year 2024

Omnicom Advertising Group Belgium from Zaventem, company number BE0444878226, closed financial year 2024 with a result of € 10.1 million after tax. For that financial year Omnicom Advertising Group Belgium recorded revenue of € 19.5 million and equity of € 21 million. Compared with financial year 2023, the result moved from € 4 million to € 10.1 million. Profitable, and profit is growing. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on June 4, 2025.

What it is worth Growing

€ 21 million

▲ 51% vs 2023

Assets minus debts, by the books. What is left if everything were sold and paid today.

Profit Growing

€ 10.1 million

▲ 153% vs 2023

Profit after tax over the fiscal year.

Cash in the bank

€ 5,000

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Pays out

€ 3 million paid out

30 % of the profit went to the shareholders, mostly to TBWA International Holding SARL (100 % of the shares). That is where the money ends up.

People and assets in 2024

Full-time equivalents

58.8

▲ 2.5 vs 2023

Average over the fiscal year, from the social balance sheet.

Wage cost

€ 4.9 million

▲ 9% vs 2023

€ 82,900 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.

Vehicles and equipment

€ 20,865

▲ 56% vs 2023

Of which on lease € 12,342.

Debts at end 2024

Bank debt ≈ 3 years to go

€ 14,115

€ 4,929 is repaid this year. At this pace the long-term loan is gone in ≈ 3 years.

Owed to suppliers

€ 5 million

▲ 18% vs 2023

Supplier invoices still open on the last day of the fiscal year. Pays suppliers within 98 days on average.

Taxes and wages

€ 992,237

▼ 7% vs 2023

Taxes, VAT and social contributions still to pay.

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Key figures per fiscal year Download key figures (CSV)
2021202220232024Change 2023 → 2024
Revenue € 20,872,820 € 26,566,984 € 16,797,037 € 19,460,961 ▲ 16%
Profit after taxes € 7,246,752 € 5,913,811 € 3,988,352 € 10,081,291 ▲ 153%
Equity € 14,386,183 € 15,219,994 € 13,958,346 € 21,039,637 ▲ 51%
Total debts € 22,047,549 € 15,713,683 € 20,101,801 € 22,472,970 ▲ 12%
Cash € 4,000 € 5,000 € 5,000 € 5,000
Retained profit € 2,191,838 € 3,025,649 € 1,764,000 € 8,845,292 ▲ € 7.1 million
Dividend € 6,550,000 € 5,080,000 € 5,250,000 € 3,000,000 ▼ 43%
Bank debt € 25,643 € 11,229 € 0 € 14,115
Balance sheet total € 36,433,732 € 30,933,677 € 34,060,147 € 43,512,606 ▲ 28%
Employees (FTE) 61.4 59.7 56.3 58.8 ▲ 2.5

Key figures of Omnicom Advertising Group Belgium, fiscal years 2021 to 2024, from the annual accounts filed with the National Bank of Belgium.The annual account for fiscal year 2025 has not been filed yet; it was expected before 31 July 2026.

What happened to Omnicom Advertising Group Belgium?

What happened at Omnicom Advertising Group Belgium in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

  • Piranha Production stepped down as director. NBB
  • Marc van Diepen stepped down as director. NBB
  • Kris Govaerts stepped down as director. NBB
  • Erik Kellerhuis stepped down as director. NBB
  • New annual accounts for financial year 2024: profit of € 10.1 million (▲ 153% vs 2023). Source: NBB ↗
  • Piranha Production became a director. NBB
  • New establishment in Sint-Jans-Molenbeek. KBO
  • Kris Govaerts became a director. NBB

In short

From € 7.2 million profit in 2021 to € 10.1 million profit in 2024.

Paid € 4.3 million in corporate taxes since 2021.

Best year ever: 2024, with € 10.1 million profit.

Paid out € 19.9 million in dividends to the owners in total.

Management

TBWA International Holding SARL 100%
Omnicom Advertising Group Belgium

The shares are held by TBWA International Holding SARL (100%). It owns 100% of Omnicom Group Services Belgium, 100% of DDB, 100% of BBDO, 100% of Proximity BBDO, 100% of Marketing & Entertainment and 99% of TBWA itself.

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Directors

According to the 2024 annual accounts

since 2022 · until 2029

Piranha Production

Director · represented by Mieke Vandewalle

since 2024 · until 2029

Erik Kellerhuis

Director

since 2023 · until 2029

Shareholders

TBWA International Holding SARL

100%

Establishments

Establishment units

Physical locations of this company

Registered office

Excelsiorlaan 75-77

1930 Zaventem

2.365.544.740

Scheldestraat 122

1080 Sint-Jans-Molenbeek

Active since 1 April 2024

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Details

Company number
0444.878.226
VAT number
BE 0444.878.226
Registered office
Excelsiorlaan 75-77, 1930 Zaventem
Names & denominations
Omnicom Advertising Group Belgium · OAG Belgium
Enterprise type
Rechtspersoon
Legal form
Public limited company
Legal situation
Normale toestand
Start date
6 August 1991
Peppol
Active · Active since 18 Dec 2025
Activities · NACE

Activiteiten van reclamebureaus

Frequently asked questions

What does Omnicom Advertising Group Belgium do?
Omnicom Advertising Group Belgium is an advertising agency in Zaventem. Public Limited, started on 6 August 1991, 2 establishments.
What is the address of Omnicom Advertising Group Belgium?
The registered office of Omnicom Advertising Group Belgium is located at Excelsiorlaan 75-77, 1930 Zaventem.
Is Omnicom Advertising Group Belgium still active?
Yes. According to the CBE (19 September 2026) Omnicom Advertising Group Belgium is active, legal situation “Normale toestand”, started on 6 August 1991.
Is Omnicom Advertising Group Belgium registered on Peppol?
Yes, Omnicom Advertising Group Belgium is registered on the Peppol network with ID 0208:0444878226.
What is the enterprise number of Omnicom Advertising Group Belgium?
The enterprise number of Omnicom Advertising Group Belgium is BE0444878226.
When was Omnicom Advertising Group Belgium founded?
Omnicom Advertising Group Belgium was founded on 6 August 1991.