What is the address of SALES, MERCHANDISING & STRATEGIC SOLUTIONS?

The registered office of SALES, MERCHANDISING & STRATEGIC SOLUTIONS is located at Hellestraat 7, 1800 Vilvoorde.

Is SALES, MERCHANDISING & STRATEGIC SOLUTIONS still active?

Yes. According to the CBE (17 September 2026) SALES, MERCHANDISING & STRATEGIC SOLUTIONS is active, legal situation “Normale toestand”, started on 5 August 2002.

Is SALES, MERCHANDISING & STRATEGIC SOLUTIONS registered on Peppol?

Yes, SALES, MERCHANDISING & STRATEGIC SOLUTIONS is registered on the Peppol network with ID 0208:0478121215.

What is the enterprise number of SALES, MERCHANDISING & STRATEGIC SOLUTIONS?

The enterprise number of SALES, MERCHANDISING & STRATEGIC SOLUTIONS is BE0478121215.

When was SALES, MERCHANDISING & STRATEGIC SOLUTIONS founded?

SALES, MERCHANDISING & STRATEGIC SOLUTIONS was founded on 5 August 2002.

Who are the directors of SALES, MERCHANDISING & STRATEGIC SOLUTIONS?

According to the 2025 annual accounts, the directors of SALES, MERCHANDISING & STRATEGIC SOLUTIONS are: Sales Marketing Solutions NV, Charlotte Sas.

Is SALES, MERCHANDISING & STRATEGIC SOLUTIONS a reliable company?

Databakkes does not pass judgement; this is what the sources say: Active according to the CBE since 5 August 2002; 5 annual accounts filed, latest fiscal year 2025; 2 directors known from the annual account.

How much profit did SALES, MERCHANDISING & STRATEGIC SOLUTIONS make in 2025?

SALES, MERCHANDISING & STRATEGIC SOLUTIONS posted a profit after taxes of € 12,428 in financial year 2025.

What is the revenue of SALES, MERCHANDISING & STRATEGIC SOLUTIONS?

As a small company, SALES, MERCHANDISING & STRATEGIC SOLUTIONS is not required to publish revenue in its annual accounts. In financial year 2025, its added value was € 197,521.

How much does an employee at SALES, MERCHANDISING & STRATEGIC SOLUTIONS earn?

The average wage cost per full-time employee at SALES, MERCHANDISING & STRATEGIC SOLUTIONS was € 108,300 in 2025: staff costs of € 173,273 for 1.6 FTE, according to the annual account at the National Bank. That is the employer's cost, not net pay.

How many employees does SALES, MERCHANDISING & STRATEGIC SOLUTIONS have?

According to the 2025 annual accounts, SALES, MERCHANDISING & STRATEGIC SOLUTIONS has 1.6 full-time equivalents (FTE).

SALES, MERCHANDISING & STRATEGIC SOLUTIONS (Public Limited)

Q: What does SALES, MERCHANDISING & STRATEGIC SOLUTIONS do?

SALES, MERCHANDISING & STRATEGIC SOLUTIONS is registered with the CBE as active in: Activiteiten van adviesbureaus op het gebied van public relations en communicatie. Public Limited, started on 5 August 2002, 1 establishment.

Dossier SALES, MERCHANDISING & STRATEGIC SOLUTIONS, printed on 17 September 2026 from databakkes.be/en/0478121215/sales-merchandising-strategic-solutions. Sources: CBE, National Bank of Belgium, Belgian Official Gazette.

Warning lights

Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.

Shrinking team NBB

FTE fell two years in a row, from 6.1 to 1.6.

Financials

Financial year 2025

SALES, MERCHANDISING & STRATEGIC SOLUTIONS from Vilvoorde, company number BE0478121215, closed financial year 2025 with a result of € 12,428 after tax. For that financial year SALES, MERCHANDISING & STRATEGIC SOLUTIONS recorded a gross margin of € 197,521 and equity of € 363,952. Compared with financial year 2024, the result moved from € 39,399 to € 12,428. The company is profitable. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on July 6, 2026.

What it is worth Growing

€ 363,952

▲ 4% vs 2024

Assets minus debts, by the books. What is left if everything were sold and paid today.

Profit Healthy

€ 12,428

▼ 68% vs 2024

Profit after tax over the fiscal year.

Cash in the bank

€ 305,053

▲ 64% vs 2024

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Growing

Stays in the company

No dividend for 2025. Retained profit grew to € 71,952.

People and assets in 2025

Full-time equivalents

1.6

▼ 4.1 vs 2024

Average over the fiscal year, from the social balance sheet.

Wage cost

€ 173,273

▼ 76% vs 2024

€ 108,300 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.

Debts at end 2025

Bank debt ≈ 9 years to go The accounts give the long-term loan and the part due within the year. The remainder divided by that part is the number of years at an equal pace; a new loan or early repayment changes it.

€ 150,000

▼ 10% vs 2024

€ 16,667 is repaid this year. At this pace the long-term loan is gone in ≈ 9 years.

Owed to suppliers

€ 6,335

▼ 69% vs 2024

Supplier invoices still open on the last day of the fiscal year.

Taxes

€ 14,949

▼ 83% vs 2024

Corporate tax and VAT still to pay. No wage debt: nothing outstanding to staff or social security.

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Key figures per fiscal year Download key figures (CSV)
	2022	2023	2024	2025	Change 2024 → 2025
Gross margin	€ 1,226,383 Gross margin 2022: € 1,226,383 First fiscal year in the series	€ 839,060 Gross margin 2023: € 839,060 ▼ 32% vs 2022 (€ 1,226,383) Unfavourable step	€ 798,187 Gross margin 2024: € 798,187 ▼ 5% vs 2023 (€ 839,060) Unfavourable step	€ 197,521 Gross margin 2025: € 197,521 ▼ 75% vs 2024 (€ 798,187) Unfavourable step	▼ 75%
Profit after taxes	€ 174,529 Profit after taxes 2022: € 174,529 First fiscal year in the series	€ 15,165 Profit after taxes 2023: € 15,165 ▼ 91% vs 2022 (€ 174,529) Unfavourable step	€ 39,399 Profit after taxes 2024: € 39,399 ▲ 160% vs 2023 (€ 15,165) Favourable step	€ 12,428 Profit after taxes 2025: € 12,428 ▼ 68% vs 2024 (€ 39,399) Unfavourable step	▼ 68%
Equity	€ 310,959 Equity 2022: € 310,959 First fiscal year in the series	€ 312,125 Equity 2023: € 312,125 Unchanged (€ 310,959) Favourable step	€ 351,524 Equity 2024: € 351,524 ▲ 13% vs 2023 (€ 312,125) Favourable step	€ 363,952 Equity 2025: € 363,952 ▲ 4% vs 2024 (€ 351,524) Favourable step	▲ 4%
Total debts	€ 959,766 Total debts 2022: € 959,766 First fiscal year in the series	€ 552,687 Total debts 2023: € 552,687 ▼ 42% vs 2022 (€ 959,766) Favourable step	€ 340,588 Total debts 2024: € 340,588 ▼ 38% vs 2023 (€ 552,687) Favourable step	€ 216,699 Total debts 2025: € 216,699 ▼ 36% vs 2024 (€ 340,588) Favourable step	▼ 36%
Cash	€ 210,684 Cash 2022: € 210,684 First fiscal year in the series	€ 211,152 Cash 2023: € 211,152 Unchanged (€ 210,684) Favourable step	€ 186,326 Cash 2024: € 186,326 ▼ 12% vs 2023 (€ 211,152) Unfavourable step	€ 305,053 Cash 2025: € 305,053 ▲ 64% vs 2024 (€ 186,326) Favourable step	▲ 64%
Land & buildings	€ 279,824 Land & buildings 2022: € 279,824 First fiscal year in the series	€ 270,741 Land & buildings 2023: € 270,741 ▼ 3% vs 2022 (€ 279,824) Unchanged	€ 261,657 Land & buildings 2024: € 261,657 ▼ 3% vs 2023 (€ 270,741) Unchanged	€ 260,896 Land & buildings 2025: € 260,896 Unchanged (€ 261,657) Unchanged
Retained profit	€ 18,959 Retained profit 2022: € 18,959 First fiscal year in the series	€ 20,125 Retained profit 2023: € 20,125 ▲ 6% vs 2022 (€ 18,959) Favourable step	€ 59,524 Retained profit 2024: € 59,524 ▲ 196% vs 2023 (€ 20,125) Favourable step	€ 71,952 Retained profit 2025: € 71,952 ▲ 21% vs 2024 (€ 59,524) Favourable step	▲ 21%
Dividend	€ 225,000 Dividend 2022: € 225,000 First fiscal year in the series	€ 14,000 Dividend 2023: € 14,000 ▼ 94% vs 2022 (€ 225,000) Unchanged	€ 0 Dividend 2024: € 0 ▼ 100% vs 2023 (€ 14,000) Unchanged	€ 0 Dividend 2025: € 0 Unchanged (€ 0) Unchanged
Bank debt	€ 200,000 Bank debt 2022: € 200,000 First fiscal year in the series	€ 183,333 Bank debt 2023: € 183,333 ▼ 8% vs 2022 (€ 200,000) Favourable step	€ 166,667 Bank debt 2024: € 166,667 ▼ 9% vs 2023 (€ 183,333) Favourable step	€ 150,000 Bank debt 2025: € 150,000 ▼ 10% vs 2024 (€ 166,667) Favourable step	▼ 10%
Balance sheet total	€ 1,270,725 Balance sheet total 2022: € 1,270,725 First fiscal year in the series	€ 864,811 Balance sheet total 2023: € 864,811 ▼ 32% vs 2022 (€ 1,270,725) Unchanged	€ 692,112 Balance sheet total 2024: € 692,112 ▼ 20% vs 2023 (€ 864,811) Unchanged	€ 580,651 Balance sheet total 2025: € 580,651 ▼ 16% vs 2024 (€ 692,112) Unchanged	▼ 16%
Employees (FTE)	8.8 Employees (FTE) 2022: 8.8 First fiscal year in the series	6.1 Employees (FTE) 2023: 6.1 ▼ 2.7 vs 2022 (8.8) Unchanged	5.7 Employees (FTE) 2024: 5.7 ▼ 0.4 vs 2023 (6.1) Unchanged	1.6 Employees (FTE) 2025: 1.6 ▼ 4.1 vs 2024 (5.7) Unchanged	▼ 4.1

Key figures of SALES, MERCHANDISING & STRATEGIC SOLUTIONS, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.

What happened to SALES, MERCHANDISING & STRATEGIC SOLUTIONS?

What happened at SALES, MERCHANDISING & STRATEGIC SOLUTIONS in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

Jul 6, 2026 New annual accounts for financial year 2025: profit of € 12,428 (▼ 68% vs 2024). Source: NBB ↗
2025 Sales Marketing Solutions NV became a director. NBB
2025 Charlotte Sas became a director. NBB
Aug 23, 2002 New establishment in Vilvoorde. KBO
Aug 5, 2002 Start of the company according to the CBE. KBO

In short

From € 174,529 profit in 2022 to € 12,428 profit in 2025.

Paid € 90,918 in corporate taxes since 2022.

Best year ever: 2022, with € 174,529 profit.

On average € 123,500 of value added per employee in 2025.

Original PDFs at the National Bank ↗

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My folder 3 companies

De Lijn 8 June 2026 New annual account 2025

filed on 8 June 2026

What was left

€ 20 k ▼ 91%
Money in the bank

€ 178 k ▼ 98%

Open the dossier →
NMBS 8 June 2026 New annual account 2025 What was left ▼ 80%
bpost 18 May 2026 New annual account 2025 What was left from loss to profit

Real filings at the National Bank

Management

Sales Marketing Solutions 100%

The stake of Sales Marketing Solutions comes from that shareholder’s own annual accounts; small companies do not report their shareholders themselves.

SALES, MERCHANDISING & STRATEGIC SOLUTIONS

Behind SALES, MERCHANDISING & STRATEGIC SOLUTIONS are Sales Marketing Solutions NV and Charlotte Sas. The shares are held by Sales Marketing Solutions (100%).

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Directors

According to the 2025 annual accounts

Sales Marketing Solutions NV

Director · represented by Ilse Van de Mierop

since 2025

Charlotte Sas

Director

since 2025

Shareholders

Sales Marketing Solutions

100%

Participations

No participations in other companies reported.

Establishments

Establishment units

Physical locations of this company

Registered office

Hellestraat 7

1800 Vilvoorde

Who else lives here?

A building full of entrepreneurs or one very busy letterbox? Another 1 companies are registered at this address.

All companies at this address →

Sales Marketing Solutions same network

€ 7,554 gross margin · 2023

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Details

Company number

0478.121.215

VAT number

BE 0478.121.215

Registered office

Hellestraat 7, 1800 Vilvoorde

Names & denominations

SALES, MERCHANDISING & STRATEGIC SOLUTIONS · SMS SOLUTIONS

Enterprise type

Rechtspersoon

Legal form

Public limited company

Legal situation

Normale toestand

Start date

5 August 2002

Peppol

Active · Active since 5 Oct 2025

Activities · NACE

Activiteiten van adviesbureaus op het gebied van public relations en communicatie

Adviesbureaus op het gebied van public relations en communicatie

Organisatie van congressen en beurzen

Activiteiten van reclamebureaus

Overige zakelijke dienstverlening, neg

View on CBE Public ↗ Annual accounts (NBB) ↗