Active · per the CBE, 1 October 2026
HAYSTACK logo

HAYSTACK

BE0474816879

Rechtspersoon Public limited company 2 establishments

HAYSTACK is a market research agency in Leuven. Public Limited, started on 26 April 2001, 2 establishments.

Romeinse straat 4, 3001 Leuven haystack-consulting.com +32 16 62 11 58

Behind the company: The Good Factory BV.

Active for

25 year, 5 months

Financials

Financial year 2025

HAYSTACK from Leuven, company number BE0474816879, closed financial year 2025 with a result of € 928,622 after tax. For that financial year HAYSTACK recorded a gross margin of € 5.2 million and equity of € 2.3 million. Compared with financial year 2024, the result moved from € 951,565 to € 928,622. The company is profitable. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on July 14, 2026.

What it is worth Growing

€ 2.3 million

▲ 27% vs 2024

Assets minus debts, by the books. What is left if everything were sold and paid today.

Profit Healthy

€ 928,622

▼ 2% vs 2024

Profit after tax over the fiscal year.

Cash in the bank

€ 463,901

▲ 178% vs 2024

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Pays out

€ 400,000 paid out

43 % of the profit went to the shareholders, mostly to THE GOOD FACTORY (96 % of the shares). That is where the money ends up.

People and assets in 2025

Full-time equivalents

44.1

▲ 4.4 vs 2024

Average over the fiscal year, from the social balance sheet.

Wage cost

€ 4 million

▲ 19% vs 2024

€ 91,400 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.

Vehicles and equipment

€ 75,056

▲ € 60,210 vs 2024

Book value of vehicles, furniture and equipment.

Debts at end 2025

Bank debt ≈ 1 years to go

€ 454,084

▼ 13% vs 2024

€ 397,133 is repaid this year. At this pace the long-term loan is gone in ≈ 1 years.

Owed to suppliers

€ 1.1 million

▼ 8% vs 2024

Supplier invoices still open on the last day of the fiscal year.

Taxes and wages

€ 614,742

▲ 17% vs 2024

Taxes, VAT and social contributions still to pay.

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Key figures per fiscal year Download key figures (CSV)
2022202320242025Change 2024 → 2025
Gross margin € 3,777,253 € 3,680,287 € 4,585,532 € 5,205,195 ▲ 14%
Profit after taxes € 362,801 € 478,008 € 951,565 € 928,622 ▼ 2%
Equity € 800,534 € 1,074,551 € 1,786,444 € 2,272,105 ▲ 27%
Total debts € 3,309,145 € 2,955,212 € 4,051,450 € 3,089,483 ▼ 24%
Cash € 466,300 € 351,517 € 166,716 € 463,901 ▲ 178%
Land & buildings € 159,864 € 145,258 € 105,214 € 107,203 ▲ 2%
Retained profit € 738,534 € 1,012,551 € 1,724,444 € 2,210,105 ▲ 28%
Dividend € 150,000 € 150,000 € 150,000 € 400,000 ▲ 167%
Bank debt € 537,878 € 478,283 € 520,683 € 454,084 ▼ 13%
Balance sheet total € 4,269,679 € 4,311,921 € 5,837,894 € 5,361,588 ▼ 8%
Employees (FTE) 39.7 36 39.7 44.1 ▲ 4.4

Key figures of HAYSTACK, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.

What happened to HAYSTACK?

What happened at HAYSTACK in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

  • New annual accounts for financial year 2025: profit of € 928,622 (▼ 2% vs 2024). Source: NBB ↗
  • The Good Factory BV became a director. NBB
  • New establishment in Antwerpen. KBO
  • New establishment in Leuven. KBO
  • Start of the company according to the CBE. KBO

In short

From € 362,801 profit in 2022 to € 928,622 profit in 2025.

Paid € 341,877 in corporate taxes since 2022.

Best year ever: 2024, with € 951,565 profit.

On average € 118,000 of value added per employee in 2025.

Management

The stake of THE GOOD FACTORY comes from that shareholder’s own annual accounts; small companies do not report their shareholders themselves.

HAYSTACK
Haystack Bv 100%

Behind HAYSTACK is The Good Factory BV. The shares are held by THE GOOD FACTORY (96%). It owns 100% of Haystack Bv and 100% of Haystack Ventures BV itself.

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Directors

According to the 2025 annual accounts

The Good Factory BV

Director · represented by Ludovic Depoortere

Also active at: SENSGROUP, FOODLAB PROEF, Haystack Ventures

since 2021

Shareholders

Participations

Haystack Bv

100%

Establishments

Establishment units

Physical locations of this company

Registered office

Romeinse straat 4

3001 Leuven

2.329.262.285

Uitbreidingstraat 66

2600 Antwerpen

Active since 17 February 2020

Who else lives here?

A building full of entrepreneurs or one very busy letterbox? Another 2 companies are registered at this address.

All companies at this address →

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Website

Technologies

Amazon CloudFrontCloudflare CDNGoogle Tag ManagerMailchimpSwiperTurnstileVimeojQueryjsDelivr

Hosting & Email

Email provider

Barracuda

Hosting

CLOUDFLARESPECTRUM Cloudflare, Inc., US

Domain

Domain

haystack-consulting.com

Registered

2019-10-04

Registrar

One.com A/S

Expires

2026-10-04

Website info

HTTPS Ja
Languages EN, FR, NL
Copyright 2024

Features

Blog Newsletter Ads

Security

✓ HTTPS
✓ SPF
✓ DMARC

Details

Company number
0474.816.879
VAT number
BE 0474.816.879
Registered office
Romeinse straat 4, 3001 Leuven
Names & denominations
HAYSTACK · HAYSTACK INTERNATIONAL
Enterprise type
Rechtspersoon
Legal form
Public limited company
Legal situation
Normale toestand
Start date
26 April 2001
Peppol
Active · Active since 14 Oct 2025
Activities · NACE

Markt- en opinieonderzoek

Marktonderzoekbureaus

Frequently asked questions

What does HAYSTACK do?
HAYSTACK is a market research agency in Leuven. Public Limited, started on 26 April 2001, 2 establishments.
What is the address of HAYSTACK?
The registered office of HAYSTACK is located at Romeinse straat 4, 3001 Leuven.
Is HAYSTACK still active?
Yes. According to the CBE (1 October 2026) HAYSTACK is active, legal situation “Normale toestand”, started on 26 April 2001.
Is HAYSTACK registered on Peppol?
Yes, HAYSTACK is registered on the Peppol network with ID 0208:0474816879.
What is the enterprise number of HAYSTACK?
The enterprise number of HAYSTACK is BE0474816879.
When was HAYSTACK founded?
HAYSTACK was founded on 26 April 2001.