Warning lights
Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.
-
Two loss years in a row NBB
Negative result in 2023 and 2024.
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Busy address KBO
48 other companies have their registered office at the same address; threshold 10.
Financials
Financial year 2024
HOUGOU from Elsene, company number BE0836469897, closed financial year 2024 with a result of € -379,959 after tax. For that financial year HOUGOU recorded revenue of € 946,378 and equity of € 392.4 million. Compared with financial year 2023, the result moved from € -2.6 million to € -379,959. The company made a loss. The company holds a healthy buffer. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on July 17, 2025.
€ 392.4 million
Assets minus debts, by the books. What is left if everything were sold and paid today.
€ -379,959
▲ 85 % less loss than in 2023
Profit after tax over the fiscal year.
€ 10.8 million
▲ 88% vs 2023
Cash and bank balances on the last day of the fiscal year.
Loss, nothing to pay out
Reserves fell to € -584,090.
People and assets in 2024
2
Average over the fiscal year, from the social balance sheet.
€ 274,196
▲ 32% vs 2023
€ 137,100 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.
€ 3,709
▲ 30% vs 2023
Book value of vehicles, furniture and equipment.
Debts at end 2024
€ 300,000
▼ 97% vs 2023
Loans from banks and other lenders, long and short.
€ 953,553
▼ 7% vs 2023
Supplier invoices still open on the last day of the fiscal year. Pays suppliers within 180 days on average.
€ 64,137
▲ 69% vs 2023
Taxes, VAT and social contributions still to pay.
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| 2021 | 2022 | 2023 | 2024 | Change 2023 → 2024 | |
|---|---|---|---|---|---|
| Revenue | € 870,771 | € 3,444,128 | € 1,038,916 | € 946,378 | ▼ 9% |
| Profit after taxes | € 6,922,467 | € -4,675,287 | € -2,611,747 | € -379,959 | ▲ € 2.2 million |
| Equity | € 443,117,967 | € 395,407,616 | € 392,795,869 | € 392,415,910 | |
| Total debts | € 68,573,570 | € 60,577,190 | € 42,019,899 | € 21,035,482 | ▼ 50% |
| Cash | € 7,634,489 | € 20,279,724 | € 5,772,300 | € 10,847,507 | ▲ 88% |
| Retained profit | € 7,082,903 | € 2,407,616 | € -204,131 | € -584,090 | ▼ € 379,959 |
| Bank debt | € 18,772,275 | € 5,893,367 | € 11,043,367 | € 300,000 | ▼ 97% |
| Balance sheet total | € 511,691,538 | € 455,984,806 | € 434,815,768 | € 413,851,392 | ▼ 5% |
| Employees (FTE) | 1.9 | 2 | 2 | 2 |
Key figures of HOUGOU, fiscal years 2021 to 2024, from the annual accounts filed with the National Bank of Belgium.The annual account for fiscal year 2025 has not been filed yet; it was expected before 31 July 2026.
What happened to HOUGOU?
What happened at HOUGOU in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2024: loss of € 379,959. Source: NBB ↗
- Pierre BASTID became a director. NBB
- New establishment in Elsene. KBO
- Start of the company according to the CBE. KBO
In short
From € 6.9 million profit in 2021 to € 379,959 loss in 2024.
Paid € 5,685 in corporate taxes since 2021.
Best year ever: 2021, with € 6.9 million profit.
Pays suppliers within 180 days on average.
A new publication or filing at HOUGOU? We notify you, reason included.
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De Lijn 8 June 2026 New annual account 2025
filed on 8 June 2026
What was left
€ 20 k ▼ 91%
Money in the bank
€ 178 k ▼ 98%
Open the dossier →
NMBS 8 June 2026 New annual account 2025 What was left ▼ 80%
bpost 18 May 2026 New annual account 2025 What was left from loss to profit
Management
Behind HOUGOU is Pierre BASTID. It owns 100% of Quinoa, 100% of Apia Holding, 100% of Shango Lux SARL, 100% of Groove Corporate SARL, 100% of ZAKA INVEST L and 100% of Hebioso itself.
Directors
According to the 2024 annual accounts
Pierre BASTID
Director
Also active at: LOUISE 342 ET 344, HEBIOSO, HOUGOU FINANCE, HOUGOU DEVELOPPEMENT
since 2022
Establishments
Establishment units
Physical locations of this company
Louizalaan 222
1050 Elsene
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 48 companies are registered at this address.
All companies at this address →SPHERE BELGIUM
€ 207,431 gross margin · 2025
ULTIMMO
€ -10,739 gross margin · 2024
B & S Associates
JEAN - PAUL HORDIES
Second Floor
€ 758,443 gross margin · 2025
+43 more
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Details
- Company number
- 0836.469.897
- VAT number
- BE 0836.469.897
- Registered office
- Louizalaan 222, 1050 Elsene
- Names & denominations
- HOUGOU
- Enterprise type
- Rechtspersoon
- Legal form
- Public limited company
- Legal situation
- Normale toestand
- Start date
- 23 May 2011
- Peppol
- Active · Active since 2 Feb 2026
- Activities · NACE
Activiteiten van adviesbureaus op het gebied van bedrijfsvoering en overig managementadvies
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Overige adviesbureaus op het gebied van bedrijfsbeheer; adviesbureaus op het gebied van bedrijfsvoering
Holdings
Activiteiten van adviesbureaus op het gebied van public relations en communicatie
Adviesbureaus op het gebied van public relations en communicatie