Warning lights
Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.
-
Negative equity NBB
More debt than assets in 2 of the last 4 fiscal years.
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Tight liquidity NBB
Cash and receivables cover 39 % of short-term debt in 2025; threshold 65 %.
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Busy address KBO
70 other companies have their registered office at the same address; threshold 10.
Financials
Financial year 2025
PLAY HARD from Aalst, company number BE0829920914, closed financial year 2025 with a result of € 4,699 after tax. For that financial year PLAY HARD recorded a gross margin of € 19,732 and equity of € -11,425. Compared with financial year 2024, the result moved from € -33,530 to € 4,699. Profitable, and profit is growing. More debts than assets. High debts against a small own buffer. The most recent annual accounts were filed with the National Bank of Belgium on May 8, 2026.
€ -11,425
▲ € 4,699 vs 2024
Assets minus debts, by the books. What is left if everything were sold and paid today.
€ 4,699
▲ still € 33,530 loss in 2024
Profit after tax over the fiscal year.
€ 13,430
▲ 175% vs 2024
Cash and bank balances on the last day of the fiscal year.
Stays in the company
No dividend for 2025. Retained profit grew to € -25,685.
People and assets in 2025
≈ 1
No payroll staff. One director, so that person most likely runs the business.
€ 4,084
▲ 299% vs 2024
Book value of vehicles, furniture and equipment.
Debts at end 2025
€ 44,074
€ 2,285 is repaid this year. At this pace the long-term loan is gone in ≈ 19 years.
€ 1,931
▼ 50% vs 2024
Supplier invoices still open on the last day of the fiscal year.
€ 104
▼ 97% vs 2024
Corporate tax and VAT still to pay. No wage debt: nothing outstanding to staff or social security.
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| 2022 | 2023 | 2024 | 2025 | Change 2024 → 2025 | |
|---|---|---|---|---|---|
| Gross margin | € 31,577 | € 6,462 | € -17,969 | € 19,732 | ▲ € 37,701 |
| Profit after taxes | € 25,234 | € -5,592 | € -33,530 | € 4,699 | ▲ € 38,229 |
| Equity | € 22,998 | € 17,406 | € -16,124 | € -11,425 | ▲ € 4,699 |
| Total debts | € 327,093 | € 333,508 | € 29,552 | € 81,714 | ▲ 177% |
| Cash | € 8,473 | € 9,903 | € 4,891 | € 13,430 | ▲ 175% |
| Land & buildings | - | - | - | € 48,994 | |
| Retained profit | € 8,738 | € 3,146 | € -30,384 | € -25,685 | ▲ € 4,699 |
| Dividend | € 800 | € 0 | € 0 | € 0 | |
| Bank debt | € 250,000 | € 250,000 | € 0 | € 44,074 | |
| Balance sheet total | € 350,091 | € 350,914 | € 13,428 | € 70,288 | ▲ € 56,860 |
Key figures of PLAY HARD, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.
What happened to PLAY HARD?
What happened at PLAY HARD in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2025: profit of € 4,699. Source: NBB ↗
- Start of the company according to the CBE. KBO
- New establishment in Aalst. KBO
- Mathieu SEYNAVE became a director. NBB
In short
From € 25,234 profit in 2022 to € 4,699 profit in 2025.
Paid € 4,120 in corporate taxes since 2022.
Best year ever: 2022, with € 25,234 profit.
Paid out € 800 in dividends to the owners in total.
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De Lijn 8 June 2026 New annual account 2025
filed on 8 June 2026
What was left
€ 20 k ▼ 91%
Money in the bank
€ 178 k ▼ 98%
Open the dossier →
NMBS 8 June 2026 New annual account 2025 What was left ▼ 80%
bpost 18 May 2026 New annual account 2025 What was left from loss to profit
Management
Directors
According to the 2025 annual accounts
Mathieu SEYNAVE
Director
since 2010
Establishments
Establishment units
Physical locations of this company
Industrielaan 4 box k14
9320 Aalst
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 70 companies are registered at this address.
All companies at this address →Koninklijke Belgische Vereniging voor Koude en Luchtbehandeling - Union Royale Belge du Froid et du Conditionnement de l'Air
€ 352,288 gross margin · 2025
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€ 379,443 gross margin · 2025
BEDRIJVENCENTRUM REGIO AALST
€ 442,900 gross margin · 2025
AU VIEUX MOUTON
€ 21,356 gross margin · 2025
Tiltshift
€ 8,841 gross margin · 2025
+65 more
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Details
- Company number
- 0829.920.914
- VAT number
- BE 0829.920.914
- Registered office
- Industrielaan 4 bus k14, 9320 Aalst
- Names & denominations
- PLAY HARD
- Enterprise type
- Rechtspersoon
- Legal form
- Private limited company
- Legal situation
- Normale toestand
- Start date
- 5 October 2010
- Peppol
- Active · Active since 24 Nov 2023
- Activities · NACE
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