Active · per the CBE, 18 September 2026

CRITERES 2.0

BE0777971177

Rechtspersoon Private limited company 1 establishment

CRITERES 2.0 is an advertising agency in Braine-l'Alleud. Private Limited, started on 2 December 2021, 1 establishment.

Avenue de l'Artisanat 3 box box 1, 1420 Braine-l'Alleud

Behind the company: A factory SRL, Matjaz Jaklic.

Active for

4 year, 9 months

Financials

Financial year 2024

CRITERES 2.0 from Braine-l'Alleud, company number BE0777971177, closed financial year 2024 with a result of € 81,092 after tax. For that financial year CRITERES 2.0 recorded a gross margin of € 244,215 and equity of € 248,695. Compared with financial year 2023, the result moved from € 1,160 to € 81,092. Profitable, and profit is growing. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on August 31, 2025.

What it is worth Growing

€ 248,695

▲ 48% vs 2023

Assets minus debts, by the books. What is left if everything were sold and paid today.

Profit Growing

€ 81,092

▲ € 79,932 vs 2023

Profit after tax over the fiscal year.

Cash in the bank

€ 185,934

▲ 109% vs 2023

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Growing

Stays in the company

No dividend for 2024. Retained profit grew to € 188,695.

People and assets in 2024

Full-time equivalents

1.1

Average over the fiscal year, from the social balance sheet.

Wage cost

€ 82,956

▼ 4% vs 2023

€ 75,400 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.

Vehicles and equipment

€ 51,908

▲ 58% vs 2023

Book value of vehicles, furniture and equipment.

Debts at end 2024

Bank debt ≈ 4 years to go

€ 149,938

▲ 13% vs 2023

€ 40,441 is repaid this year. At this pace the long-term loan is gone in ≈ 4 years.

Owed to suppliers

€ 8,615

▼ 92% vs 2023

Supplier invoices still open on the last day of the fiscal year.

Taxes and wages

€ 32,517

▼ 4% vs 2023

Taxes, VAT and social contributions still to pay.

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Key figures per fiscal year Download key figures (CSV)
202220232024Change 2023 → 2024
Gross margin € 223,882 € 126,394 € 244,215 ▲ 93%
Profit after taxes € 106,442 € 1,160 € 81,092 ▲ € 79,932
Equity € 166,442 € 167,602 € 248,695 ▲ 48%
Total debts € 119,739 € 271,240 € 250,995 ▼ 7%
Cash € 100,438 € 88,889 € 185,934 ▲ 109%
Land & buildings - € 147,991 € 141,616 ▼ 4%
Retained profit € 106,442 € 107,602 € 188,695 ▲ 75%
Bank debt € 0 € 132,287 € 149,938 ▲ 13%
Balance sheet total € 286,181 € 438,843 € 499,690 ▲ 14%
Employees (FTE) - - 1.1

Key figures of CRITERES 2.0, fiscal years 2022 to 2024, from the annual accounts filed with the National Bank of Belgium.The annual account for fiscal year 2025 has not been filed yet; it was expected before 31 July 2026.

What happened to CRITERES 2.0?

What happened at CRITERES 2.0 in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

  • New annual accounts for financial year 2024: profit of € 81,092 (▲ € 79,932 vs 2023). filed late Source: NBB ↗
  • New establishment in Braine-l'Alleud. KBO
  • Start of the company according to the CBE. KBO

In short

From € 106,442 profit in 2022 to € 81,092 profit in 2024.

Paid € 55,296 in corporate taxes since 2022.

Best year ever: 2022, with € 106,442 profit.

On average € 222,000 of value added per employee in 2024.

Management

The stake of CRITERES comes from that shareholder’s own annual accounts; small companies do not report their shareholders themselves.

CRITERES 2.0

Behind CRITERES 2.0 are A factory SRL and Matjaz Jaklic. The shares are held by CRITERES (25%).

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Directors

According to the 2024 annual accounts

A factory SRL

Director · represented by Michael Decorte

Matjaz Jaklic

Director

Also active at: MJ3 CONSULTING

Shareholders

Participations

No participations in other companies reported.

Establishments

Establishment units

Physical locations of this company

Registered office

Avenue de l'Artisanat 3 box box 1

1420 Braine-l'Alleud

2.324.787.518

Avenue de l'Artisanat 1 D

1420 Braine-l'Alleud

Active since 2 December 2021

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Details

Company number
0777.971.177
VAT number
BE 0777.971.177
Registered office
Avenue de l'Artisanat 3 bus box 1, 1420 Braine-l'Alleud
Names & denominations
CRITERES 2.0
Enterprise type
Rechtspersoon
Legal form
Private limited company
Legal situation
Normale toestand
Start date
2 December 2021
Peppol
Active · Active since 22 Dec 2025
Activities · NACE

Activiteiten van reclamebureaus

Prepress- en premediadiensten

Grafisch ontwerp en visuele communicatie

Activiteiten van adviesbureaus op het gebied van public relations en communicatie

Adviesbureaus op het gebied van public relations en communicatie

Activiteiten van grafische designers

Frequently asked questions

What does CRITERES 2.0 do?
CRITERES 2.0 is an advertising agency in Braine-l'Alleud. Private Limited, started on 2 December 2021, 1 establishment.
What is the address of CRITERES 2.0?
The registered office of CRITERES 2.0 is located at Avenue de l'Artisanat 3 box box 1, 1420 Braine-l'Alleud.
Is CRITERES 2.0 still active?
Yes. According to the CBE (18 September 2026) CRITERES 2.0 is active, legal situation “Normale toestand”, started on 2 December 2021.
Is CRITERES 2.0 registered on Peppol?
Yes, CRITERES 2.0 is registered on the Peppol network with ID 0208:0777971177.
What is the enterprise number of CRITERES 2.0?
The enterprise number of CRITERES 2.0 is BE0777971177.
When was CRITERES 2.0 founded?
CRITERES 2.0 was founded on 2 December 2021.