Warning lights
Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.
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Two loss years in a row NBB
Negative result in 2023 and 2024.
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Busy address KBO
89 other companies have their registered office at the same address; threshold 10.
Financials
Financial year 2024
CHROMA PHOTO from Etterbeek, company number BE0697934103, closed financial year 2024 with a result of € -19,246 after tax. For that financial year CHROMA PHOTO recorded a gross margin of € 168,814 and equity of € 8,664. Compared with financial year 2023, the result moved from € -5,807 to € -19,246. The company made a loss. The buffer shrank hard: equity is 69 % below last year. High debts against a small own buffer. The most recent annual accounts were filed with the National Bank of Belgium on September 30, 2025.
€ 8,664
▼ 69% vs 2023
Assets minus debts, by the books. What is left if everything were sold and paid today.
€ -19,246
▼ 231 % more loss than in 2023
Profit after tax over the fiscal year.
€ 82,573
▼ 3% vs 2023
Cash and bank balances on the last day of the fiscal year.
Loss, nothing to pay out
Reserves fell to € -9,936.
People and assets in 2024
≈ 1
No payroll staff. One director, so that person most likely runs the business.
€ 172,248
▲ 25% vs 2023
Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.
€ 6,830
▼ 53% vs 2023
Book value of vehicles, furniture and equipment.
Debts at end 2024
€ 11,331
▼ 34% vs 2023
€ 6,139 is repaid this year. At this pace the long-term loan is gone in ≈ 2 years.
€ 165,010
Supplier invoices still open on the last day of the fiscal year.
€ 33,213
▲ 38% vs 2023
Taxes, VAT and social contributions still to pay.
| 2021 | 2022 | 2023 | 2024 | Change 2023 → 2024 | |
|---|---|---|---|---|---|
| Gross margin | € 40,602 | € 135,082 | € 147,164 | € 168,814 | ▲ 15% |
| Profit after taxes | € -11,691 | € 37,743 | € -5,807 | € -19,246 | ▼ € 13,439 |
| Equity | € -9,026 | € 33,717 | € 27,910 | € 8,664 | ▼ 69% |
| Total debts | € 56,893 | € 75,450 | € 221,204 | € 234,705 | ▲ 6% |
| Cash | € 25,345 | € 72,292 | € 85,182 | € 82,573 | ▼ 3% |
| Retained profit | € -22,626 | € 15,117 | € 9,310 | € -9,936 | ▼ € 19,246 |
| Bank debt | € 28,479 | € 25,906 | € 17,181 | € 11,331 | ▼ 34% |
| Balance sheet total | € 47,867 | € 109,167 | € 249,114 | € 243,369 | ▼ 2% |
Key figures of CHROMA PHOTO, fiscal years 2021 to 2024, from the annual accounts filed with the National Bank of Belgium.The annual account for fiscal year 2025 has not been filed yet; it was expected before 31 July 2026.
What happened to CHROMA PHOTO?
What happened at CHROMA PHOTO in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2024: loss of € 19,246. filed late Source: NBB ↗
- New establishment in Etterbeek. KBO
- ALAIN MICHIELS became a director. NBB
- Start of the company according to the CBE. KBO
In short
From € 11,691 loss in 2021 to € 19,246 loss in 2024.
Best year ever: 2022, with € 37,743 profit.
Management
Behind CHROMA PHOTO is ALAIN MICHIELS.
Directors
According to the 2024 annual accounts
ALAIN MICHIELS
Director
since 2018
Establishments
Establishment units
Physical locations of this company
Louis Schmidtlaan 24
1040 Etterbeek
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 89 companies are registered at this address.
All companies at this address →Euris
€ 198 gross margin · 2025
IMMOBILIERE CLOS DES LAURIERS
€ 17,736 gross margin · 2025
ARMONIA
€ -10,410 gross margin · 2025
FRUCTIMAR
€ -47,267 gross margin · 2023
KLUGER PARTNERS
€ 10,443 gross margin · 2025
+84 more
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Details
- Company number
- 0697.934.103
- VAT number
- BE 0697.934.103
- Registered office
- Louis Schmidtlaan 24, 1040 Etterbeek
- Names & denominations
- CHROMA PHOTO
- Enterprise type
- Rechtspersoon
- Legal form
- Private limited company
- Legal situation
- Normale toestand
- Start date
- 14 June 2018
- Peppol
- Active · Active since 8 Dec 2025
- Activities · NACE
Activiteiten van fotografen, met uitzondering van persfotografen
Overige recreatie- en ontspanningsactiviteiten, neg
Organisatie van congressen en beurzen
Prepress- en premediadiensten
Overige sportactiviteiten, neg
Detailhandel in corrigerende brillen, lenzen en zonnebrillen
Detailhandel in fotografische en optische artikelen en in precisieinstrumenten in gespecialiseerde winkels