Active · per the CBE, 28 September 2026

STRAIGHT TALK

BE0463844397

Rechtspersoon Private limited company 1 establishment

STRAIGHT TALK is an advertising agency in Brussel. Private Limited, started on 16 July 1998, 1 establishment.

Populierstraat 9, 1000 Brussel

Behind the company: PAUL BAEYAERT.

Active for

28 year, 2 months

Financials

Financial year 2025

STRAIGHT TALK from Brussel, company number BE0463844397, closed financial year 2025 with a result of € 29,402 after tax. For that financial year STRAIGHT TALK recorded a gross margin of € 47,828 and equity of € 673,448. Compared with financial year 2024, the result moved from € 51,003 to € 29,402. The company is profitable. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on October 31, 2025.

What it is worth Growing

€ 673,448

▲ 5% vs 2024

Assets minus debts, by the books. What is left if everything were sold and paid today.

Profit Healthy

€ 29,402

▼ 42% vs 2024

Profit after tax over the fiscal year.

Cash in the bank

€ 29,084

▼ 66% vs 2024

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Growing

Stays in the company

No dividend for 2025. Retained profit grew to € 652,988.

People and assets in 2025

Vehicles and equipment

€ 25,619

▲ 14% vs 2024

Book value of vehicles, furniture and equipment.

Debts at end 2025

Bank debt

€ 123

▼ 99% vs 2024

Loans from banks and other lenders, long and short.

Owed to suppliers

€ 101

▼ 93% vs 2024

Supplier invoices still open on the last day of the fiscal year.

Taxes

€ 2,683

▼ 15% vs 2024

Corporate tax and VAT still to pay. No wage debt: nothing outstanding to staff or social security.

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Key figures per fiscal year Download key figures (CSV)
2022202320242025Change 2024 → 2025
Gross margin € 57,645 € 128,134 € 97,261 € 47,828 ▼ 51%
Profit after taxes € 37,629 € 73,293 € 51,003 € 29,402 ▼ 42%
Equity € 519,750 € 593,043 € 644,046 € 673,448 ▲ 5%
Total debts € 117,367 € 18,403 € 17,166 € 2,907 ▼ 83%
Cash € 228,971 € 143,382 € 84,631 € 29,084 ▼ 66%
Land & buildings € 130,328 € 121,615 € 141,217 € 133,787 ▼ 5%
Retained profit € 499,290 € 572,583 € 623,586 € 652,988 ▲ 5%
Dividend € 80,000 € 0 € 0 € 0
Bank debt € 33,977 € 17,136 € 12,645 € 123 ▼ 99%
Balance sheet total € 637,117 € 611,446 € 661,212 € 676,356 ▲ 2%

Key figures of STRAIGHT TALK, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 October 2026.

What happened to STRAIGHT TALK?

What happened at STRAIGHT TALK in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

  • New annual accounts for financial year 2025: profit of € 29,402 (▼ 42% vs 2024). Source: NBB ↗
  • New establishment in Brussel. KBO
  • Start of the company according to the CBE. KBO

In short

From € 37,629 profit in 2022 to € 29,402 profit in 2025.

Paid € 87,003 in corporate taxes since 2022.

Best year ever: 2023, with € 73,293 profit.

Paid out € 80,000 in dividends to the owners in total.

Management

PAUL BAEYAERT
STRAIGHT TALK

Behind STRAIGHT TALK is PAUL BAEYAERT.

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Directors

According to the 2025 annual accounts

PAUL BAEYAERT

Director

Establishments

Establishment units

Physical locations of this company

Registered office

Populierstraat 9

1000 Brussel

2.087.962.909

Populierstraat 9 box 4

1000 Brussel

Active since 7 August 1998

Who else lives here?

A building full of entrepreneurs or one very busy letterbox? Another 1 companies are registered at this address.

All companies at this address →

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Details

Company number
0463.844.397
VAT number
BE 0463.844.397
Registered office
Populierstraat 9, 1000 Brussel
Names & denominations
STRAIGHT TALK
Enterprise type
Rechtspersoon
Legal form
Private limited company
Legal situation
Normale toestand
Start date
16 July 1998
Peppol
Active · Active since 2 Dec 2025
Activities · NACE

Activiteiten van reclamebureaus

Markt- en opinieonderzoek

Organisatie van congressen en beurzen

Frequently asked questions

What does STRAIGHT TALK do?
STRAIGHT TALK is an advertising agency in Brussel. Private Limited, started on 16 July 1998, 1 establishment.
What is the address of STRAIGHT TALK?
The registered office of STRAIGHT TALK is located at Populierstraat 9, 1000 Brussel.
Is STRAIGHT TALK still active?
Yes. According to the CBE (28 September 2026) STRAIGHT TALK is active, legal situation “Normale toestand”, started on 16 July 1998.
Is STRAIGHT TALK registered on Peppol?
Yes, STRAIGHT TALK is registered on the Peppol network with ID 0208:0463844397.
What is the enterprise number of STRAIGHT TALK?
The enterprise number of STRAIGHT TALK is BE0463844397.
When was STRAIGHT TALK founded?
STRAIGHT TALK was founded on 16 July 1998.