Warning lights
Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.
-
Two loss years in a row NBB
Negative result in 2024 and 2025.
Financials
Financial year 2025
FOCUS ADVERTISING from Kortrijk, company number BE0424507632, closed financial year 2025 with a result of € -151,958 after tax. For that financial year FOCUS ADVERTISING recorded revenue of € 5.3 million and equity of € 874,098. Compared with financial year 2024, the result moved from € -56,859 to € -151,958. The company made a loss. The company holds a healthy buffer. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on August 24, 2026.
€ 874,098
▼ 15% vs 2024
Assets minus debts, by the books. What is left if everything were sold and paid today.
€ -151,958
▼ 167 % more loss than in 2024
Profit after tax over the fiscal year.
€ 22,104
▼ 41% vs 2024
Cash and bank balances on the last day of the fiscal year.
Loss, nothing to pay out
Reserves fell to € 750,098.
People and assets in 2025
15.3
▼ 1.5 vs 2024
Average over the fiscal year, from the social balance sheet.
€ 1.3 million
▼ 11% vs 2024
€ 87,700 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.
€ 32,259
▲ € 26,904 vs 2024
Book value of vehicles, furniture and equipment.
Debts at end 2025
None
No bank loans on the last day of the fiscal year.
€ 645,036
▼ 2% vs 2024
Supplier invoices still open on the last day of the fiscal year.
€ 186,360
▼ 24% vs 2024
Taxes, VAT and social contributions still to pay.
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| 2022 | 2023 | 2024 | 2025 | Change 2024 → 2025 | |
|---|---|---|---|---|---|
| Revenue | € 6,997,512 | € 6,588,917 | € 5,908,597 | € 5,316,089 | ▼ 10% |
| Gross margin | € 1,417,490 | € 1,605,798 | € 1,497,746 | € 1,235,749 | ▼ 17% |
| Profit after taxes | € -127,738 | € 89,866 | € -56,859 | € -151,958 | ▼ € 95,099 |
| Equity | € 993,049 | € 1,082,915 | € 1,026,056 | € 874,098 | ▼ 15% |
| Total debts | € 1,817,664 | € 1,407,597 | € 1,346,657 | € 1,265,590 | ▼ 6% |
| Cash | € 35,363 | € 41,241 | € 37,157 | € 22,104 | ▼ 41% |
| Retained profit | € 869,049 | € 958,915 | € 902,056 | € 750,098 | ▼ 17% |
| Dividend | € 500,000 | € 0 | € 0 | € 0 | |
| Balance sheet total | € 2,810,713 | € 2,490,512 | € 2,372,847 | € 2,142,371 | ▼ 10% |
| Employees (FTE) | 18.5 | 16.4 | 16.8 | 15.3 | ▼ 1.5 |
Key figures of FOCUS ADVERTISING, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.
What happened to FOCUS ADVERTISING?
What happened at FOCUS ADVERTISING in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2025: loss of € 151,958. filed late Source: NBB ↗
- De Cronos Groep became a director. NBB
- New establishment in Kortrijk. KBO
- Start of the company according to the CBE. KBO
In short
From € 127,738 loss in 2022 to € 151,958 loss in 2025.
Paid € 26,882 in corporate taxes since 2022.
Best year ever: 2023, with € 89,866 profit.
On average € 80,800 of value added per employee in 2025.
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De Lijn 8 June 2026 New annual account 2025
filed on 8 June 2026
What was left
€ 20 k ▼ 91%
Money in the bank
€ 178 k ▼ 98%
Open the dossier →
NMBS 8 June 2026 New annual account 2025 What was left ▼ 80%
bpost 18 May 2026 New annual account 2025 What was left from loss to profit
Management
Behind FOCUS ADVERTISING is De Cronos Groep. The shares are held by KOO NV (61.6%) and Cronos aan de Leie NV (33.4%).
Directors
According to the 2025 annual accounts
Director · represented by Dirk Deroost
Owns 61.6% via KOO NV
Also active at: RESIDENCE LES ONDES, Cronos, EECKHOUT JAN, VENTIGRATE, CRONOS PUBLIC SERVICES, Customer Link, Obycron, XPLORE +444 more
since 2025
Shareholders
KOO NV · holding of De Cronos Groep
61.6%
33.4%
Participations
No participations in other companies reported.
Establishments
Establishment units
Physical locations of this company
Lucky Lukestraat(Kor) 6
8500 Kortrijk
Gullegemsestraat(Heu) 42 box 4
8501 Kortrijk
Active since 1 October 1983
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 7 companies are registered at this address.
All companies at this address →Sweet Mustard same network
€ 7.2 million revenue · 2025
Cronos aan de Leie same network
€ 8 million revenue · 2025
Noest same network
€ 5.1 million revenue · 2025
Debreuck Neirynck same network
€ 1,089 revenue · 2025
Kohera aan de Leie same network
€ 1.1 million revenue · 2025
+2 more
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Details
- Company number
- 0424.507.632
- VAT number
- BE 0424.507.632
- Registered office
- Lucky Lukestraat(Kor) 6, 8500 Kortrijk
- Names & denominations
- FOCUS ADVERTISING
- Enterprise type
- Rechtspersoon
- Legal form
- Public limited company
- Legal situation
- Normale toestand
- Start date
- 14 September 1983
- Peppol
- Active · Active since 1 Jan 2001
- Activities · NACE
Publiciteitsagentschappen
Activiteiten van reclamebureaus