Financials
Financial year 2026
Worth noting
- A loss two years in a row.
Gross margin
€ 0
Profit
Caution€ -14.1 million
▼ 4078% vs 2025
Debts
Low€ 6.6 million
▲ 7% vs 2025
PP RETAIL HOLDING from Brussel, company number BE0833211687, closed financial year 2026 with a result of € -14.1 million after tax. For that financial year PP RETAIL HOLDING recorded a gross margin of € 0 and equity of € 30.5 million. Compared with financial year 2025, the result moved from € -338,568 to € -14.1 million. The company made a loss. The company holds a healthy buffer. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on July 17, 2026.
What happened at PP RETAIL HOLDING?
What happened at PP RETAIL HOLDING in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2026: loss of € 14.1 million. Source: NBB ↗
- Joachim Rubin became a director. NBB
- Griet Sauvenay became a director. NBB
- Elodie Doret became a director. NBB
- Dan APPELSTEIN stepped down as director. NBB
- Stephan JEGER stepped down as director. NBB
- Jacques APPELSTEIN stepped down as director. NBB
- Dan APPELSTEIN became a director. NBB
In short
From € 100,947 loss in 2022 to € 14.1 million loss in 2026.
Pays suppliers within 26 days on average.
A new publication or filing at PP RETAIL HOLDING? We notify you, reason included.
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History
Every financial year, as far back as the National Bank goes.
Buffer
How long does the company survive without income?
Credit limit
Indicative credit limit, computed from the real figures.
Alerts
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Management
Behind PP RETAIL HOLDING are Joachim Rubin , Griet Sauvenay and Elodie Doret. It owns 100% of L&L RETAIL FRANCE, 100% of BLUE STORES, 100% of L&L RETAIL BELGIUM, 99.9% of PP RETAIL LOGISTICS, 99.9% of Linelux and 99.9% of PP RETAIL SERVICES itself.
Directors
According to the 2026 annual accounts
Joachim Rubin
Managing director
Also active at: BLUE STORES, L&L RETAIL BELGIUM, PROPERTY WORTH +3 more
since 2026
since 2026
since 2026
since 2022 · until 2026
Stephan JEGER
Managing director
· until 2026
Jacques APPELSTEIN
Managing director
Also active at: BLUE STORES, QS LOGISTICS, PP RETAIL SERVICES +1 more
· until 2026
Establishments
Establishment units
Physical locations of this company
Zaterdagplein 1
1000 Brussel
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 15 companies are registered at this address.
BLUE STORES same network
€ 54.4 million revenue · 2026
IMMO APPELS
€ 946,093 gross margin · 2025
A & S DISTRIBUTION
€ 562,313 gross margin · 2025
FAMCO same network
€ -85 gross margin · 2025
L&L RETAIL BELGIUM same network
€ 72.6 million revenue · 2026
+10 more
Details
- Company number
- 0833.211.687
- VAT number
- BE 0833.211.687
- Registered office
- Zaterdagplein 1, 1000 Brussel
- Names & denominations
- PP RETAIL HOLDING
- Enterprise type
- Rechtspersoon
- Legal form
- Public limited company
- Legal situation
- Normale toestand
- Start date
- 18 January 2011
- Peppol
- Active · Active since 26 Aug 2025