Warning lights
Signals from the annual accounts, the CBE and the Official Gazette, each with its threshold and source. No score, no verdict.
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Tight liquidity NBB
Cash and receivables cover 24 % of short-term debt in 2025; threshold 65 %.
Financials
Financial year 2025
MAKE UP YOUR BRAND from Gent, company number BE0811546936, closed financial year 2025 with a result of € 115,426 after tax. For that financial year MAKE UP YOUR BRAND recorded a gross margin of € 453,142 and equity of € 652,980. Compared with financial year 2024, the result moved from € 57,586 to € 115,426. Profitable, and profit is growing. The company holds a healthy buffer. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on July 31, 2026.
€ 652,980
▼ 45% vs 2024
Assets minus debts, by the books. What is left if everything were sold and paid today.
€ 115,426
▲ 100% vs 2024
Profit after tax over the fiscal year.
€ 87,558
▼ 26% vs 2024
Cash and bank balances on the last day of the fiscal year.
€ 649,313 paid out
More than the year’s profit went to the shareholders; reserves fell.
People and assets in 2025
€ 61,988
▲ 10% vs 2024
Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.
€ 35,844
▼ 3% vs 2024
Book value of vehicles, furniture and equipment.
Debts at end 2025
€ 121,705
▼ 33% vs 2024
€ 36,600 is repaid this year. At this pace the long-term loan is gone in ≈ 3 years.
€ 20,710
▼ 89% vs 2024
Supplier invoices still open on the last day of the fiscal year.
€ 38,319
▼ 5% vs 2024
Taxes, VAT and social contributions still to pay.
| 2022 | 2023 | 2024 | 2025 | Change 2024 → 2025 | |
|---|---|---|---|---|---|
| Gross margin | € 551,885 | € 295,897 | € 349,545 | € 453,142 | ▲ 30% |
| Profit after taxes | € 218,163 | € 47,099 | € 57,586 | € 115,426 | ▲ 100% |
| Equity | € 1,096,888 | € 1,133,988 | € 1,186,868 | € 652,980 | ▼ 45% |
| Total debts | € 759,079 | € 690,307 | € 530,863 | € 821,259 | ▲ 55% |
| Cash | € 277,403 | € 75,397 | € 118,821 | € 87,558 | ▼ 26% |
| Land & buildings | € 908,676 | € 880,565 | € 836,354 | € 775,892 | ▼ 7% |
| Retained profit | € 1,046,888 | € 1,083,988 | € 1,136,868 | € 602,980 | ▼ 47% |
| Dividend | € 52,500 | € 10,000 | € 4,706 | € 649,313 | ▲ € 644,608 |
| Bank debt | € 462,108 | € 346,392 | € 182,475 | € 121,705 | ▼ 33% |
| Balance sheet total | € 1,855,967 | € 1,824,294 | € 1,717,731 | € 1,474,239 | ▼ 14% |
| Employees (FTE) | 0.8 | 1 | 0 | - |
Key figures of MAKE UP YOUR BRAND, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.
What happened to MAKE UP YOUR BRAND?
What happened at MAKE UP YOUR BRAND in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:
- New annual accounts for financial year 2025: profit of € 115,426 (▲ 100% vs 2024). Source: NBB ↗
- Magali SIBILLE became a director. NBB
- Marc HALLEZ became a director. NBB
- New establishment in Gent. KBO
- Start of the company according to the CBE. KBO
- HALLEZ PRODUCTIES BV became a director. NBB
- SIBECA BV became a director. NBB
In short
From € 218,163 profit in 2022 to € 115,426 profit in 2025.
Paid € 148,850 in corporate taxes since 2022.
Best year ever: 2022, with € 218,163 profit.
On average € 295,900 of value added per employee in 2023.
Management
Behind MAKE UP YOUR BRAND are HALLEZ PRODUCTIES BV, SIBECA BV, Magali SIBILLE and Marc HALLEZ. HALLEZ PRODUCTIES BV is also behind MENT MEDIA. SIBECA BV is also behind MENT MEDIA. Marc HALLEZ is also behind HALLEZ PRODUCTIES.
Directors
According to the 2025 annual accounts
since 2009
since 2009
Magali SIBILLE
Director
since 2018
since 2018
Establishments
Establishment units
Physical locations of this company
Wijmenstraat 21 box E
9030 Gent
Who else lives here?
A building full of entrepreneurs or one very busy letterbox? Another 8 companies are registered at this address.
All companies at this address →Ganda - Dent
€ 512,512 gross margin · 2025
ANSOMAT
€ 425,306 gross margin · 2025
HALLEZ PRODUCTIES same network
€ 21,335 gross margin · 2025
SIXLIGHT
BART DESMIDT
€ 281,493 gross margin · 2025
+3 more
What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.
Details
- Company number
- 0811.546.936
- VAT number
- BE 0811.546.936
- Registered office
- Wijmenstraat 21 bus E, 9030 Gent
- Names & denominations
- MAKE UP YOUR BRAND
- Enterprise type
- Rechtspersoon
- Legal form
- Private limited company
- Legal situation
- Normale toestand
- Start date
- 5 May 2009
- Peppol
- Active · Active since 10 Jul 2025
- Activities · NACE
Productie van video en film, muv bioscoop- en televisiefilms
Productie van televisieprogramma's
Activiteiten in verband met films en video- en televisieprogramma’s na de productie