What is the address of Pelican Rouge?

The registered office of Pelican Rouge is located at Industrieweg 10a, 2850 Boom.

Is Pelican Rouge still active?

Yes. According to the CBE (29 October 2026) Pelican Rouge is active, legal situation “Normale toestand”, started on 15 February 1966.

Is Pelican Rouge registered on Peppol?

Yes, Pelican Rouge is registered on the Peppol network with ID 0208:0404868991.

What is the enterprise number of Pelican Rouge?

The enterprise number of Pelican Rouge is BE0404868991.

When was Pelican Rouge founded?

Pelican Rouge was founded on 15 February 1966.

Who are the directors of Pelican Rouge?

According to the 2025 annual accounts, the directors of Pelican Rouge are: Pelican Rouge Bv, Tim Goossens.

Is Pelican Rouge a reliable company?

Databakkes does not pass judgement; this is what the sources say: Active according to the CBE since 15 February 1966; 5 annual accounts filed, latest fiscal year 2025; 2 directors known from the annual account; 2 establishments in the CBE.

How much profit did Pelican Rouge make in 2025?

Pelican Rouge recorded a loss after taxes of € 729,029 in financial year 2025.

What is the revenue of Pelican Rouge?

In its most recent annual accounts (2025), Pelican Rouge reported revenue of € 85,886,538.

How much does an employee at Pelican Rouge earn?

The average wage cost per full-time employee at Pelican Rouge was € 66,000 in 2025: staff costs of € 22.7 million for 344.4 FTE, according to the annual account at the National Bank. That is the employer's cost, not net pay.

How many employees does Pelican Rouge have?

According to the 2025 annual accounts, Pelican Rouge has 344.4 full-time equivalents (FTE).

Pelican Rouge (Public Limited) - Boom - BE0404868991

Q: What does Pelican Rouge do?

Pelican Rouge is registered with the CBE as active in: Groothandel in diverse machines en uitrusting voor handel en dienstverlening, n.e.g.. Public Limited, started on 15 February 1966, 2 establishments.

Dossier Pelican Rouge, printed on 29 October 2026 from databakkes.be/en/0404868991/pelican-rouge. Sources: CBE, National Bank of Belgium, Belgian Official Gazette.

Financials

Financial year 2025

Pelican Rouge from Boom, company number BE0404868991, closed financial year 2025 with a result of € -729,029 after tax. For that financial year Pelican Rouge recorded revenue of € 85.9 million and equity of € 18.6 million. Compared with financial year 2024, the result moved from € 52,374 to € -729,029. The company made a loss. The buffer is growing. A strong own buffer against the debts. The most recent annual accounts were filed with the National Bank of Belgium on June 5, 2026.

What it is worth Growing

€ 18.6 million

▲ 99% vs 2024

Assets minus debts, by the books. What is left if everything were sold and paid today.

Loss Caution

€ -729,029

▼ still € 52,374 profit in 2024

Profit after tax over the fiscal year.

Cash in the bank

€ 350,141

▼ 94% vs 2024

Cash and bank balances on the last day of the fiscal year.

Where the profit goes Caution

Loss, nothing to pay out

Reserves fell to € -11.5 million.

People and assets in 2025

Full-time equivalents

344.4

▲ 1.8 vs 2024

Average over the fiscal year, from the social balance sheet.

Wage cost Staff costs are payroll only. Director pay sits with services and miscellaneous goods: € 22.7 million in 2025, together with rent, insurance, accountants and other services. The accounts do not split that further.

€ 22.7 million

▲ 11% vs 2024

€ 66,000 per full-time equivalent. Payroll staff only. What the director pays themselves is already netted into the gross margin and is not shown separately in the accounts.

Vehicles and equipment

€ 5.6 million

▼ 4% vs 2024

Of which on lease € 4.7 million.

Debts at end 2025

Bank debt ≈ 6 years to go The accounts give the long-term loan and the part due within the year. The remainder divided by that part is the number of years at an equal pace; a new loan or early repayment changes it.

€ 14.1 million

▼ 29% vs 2024

€ 1.3 million is repaid this year. At this pace the long-term loan is gone in ≈ 6 years.

Owed to suppliers

€ 11.3 million

▼ 40% vs 2024

Supplier invoices still open on the last day of the fiscal year. Pays suppliers within 78 days on average.

Taxes and wages

€ 3.7 million

▼ 23% vs 2024

Taxes, VAT and social contributions still to pay.

Key figures per fiscal year Download key figures (CSV)
	2022	2023	2024	2025	Change 2024 → 2025
Revenue	€ 71,656,588 Revenue 2022: € 71,656,588 First fiscal year in the series	€ 81,923,414 Revenue 2023: € 81,923,414 ▲ 14% vs 2022 (€ 71,656,588) Favourable step	€ 83,193,017 Revenue 2024: € 83,193,017 ▲ 2% vs 2023 (€ 81,923,414) Favourable step	€ 85,886,538 Revenue 2025: € 85,886,538 ▲ 3% vs 2024 (€ 83,193,017) Favourable step	▲ 3%
Profit after taxes	€ -730,991 Profit after taxes 2022: € -730,991 First fiscal year in the series	€ 2,239,019 Profit after taxes 2023: € 2,239,019 ▲ € 3 million vs 2022 (€ -730,991) Favourable step	€ 52,374 Profit after taxes 2024: € 52,374 ▼ 98% vs 2023 (€ 2,239,019) Unfavourable step	€ -729,029 Profit after taxes 2025: € -729,029 ▼ € 781,403 vs 2024 (€ 52,374) Unfavourable step	▼ € 781,403
Equity	€ 7,086,948 Equity 2022: € 7,086,948 First fiscal year in the series	€ 9,325,967 Equity 2023: € 9,325,967 ▲ 32% vs 2022 (€ 7,086,948) Favourable step	€ 9,378,341 Equity 2024: € 9,378,341 ▲ 1% vs 2023 (€ 9,325,967) Favourable step	€ 18,649,311 Equity 2025: € 18,649,311 ▲ 99% vs 2024 (€ 9,378,341) Favourable step	▲ 99%
Total debts	€ 43,637,210 Total debts 2022: € 43,637,210 First fiscal year in the series	€ 44,118,246 Total debts 2023: € 44,118,246 ▲ 1% vs 2022 (€ 43,637,210) Unfavourable step	€ 44,842,476 Total debts 2024: € 44,842,476 ▲ 2% vs 2023 (€ 44,118,246) Unfavourable step	€ 30,311,073 Total debts 2025: € 30,311,073 ▼ 32% vs 2024 (€ 44,842,476) Favourable step	▼ 32%
Cash	€ 2,242,068 Cash 2022: € 2,242,068 First fiscal year in the series	€ 3,929,330 Cash 2023: € 3,929,330 ▲ 75% vs 2022 (€ 2,242,068) Favourable step	€ 5,887,698 Cash 2024: € 5,887,698 ▲ 50% vs 2023 (€ 3,929,330) Favourable step	€ 350,141 Cash 2025: € 350,141 ▼ 94% vs 2024 (€ 5,887,698) Unfavourable step	▼ 94%
Retained profit	€ -13,098,052 Retained profit 2022: € -13,098,052 First fiscal year in the series	€ -10,859,033 Retained profit 2023: € -10,859,033 ▲ € 2.2 million vs 2022 (€ -13,098,052) Favourable step	€ -10,806,659 Retained profit 2024: € -10,806,659 Unchanged (€ -10,859,033) Favourable step	€ -11,535,689 Retained profit 2025: € -11,535,689 ▼ € 729,029 vs 2024 (€ -10,806,659) Unfavourable step	▼ € 729,029
Bank debt	€ 20,567,025 Bank debt 2022: € 20,567,025 First fiscal year in the series	€ 21,098,441 Bank debt 2023: € 21,098,441 ▲ 3% vs 2022 (€ 20,567,025) Unfavourable step	€ 19,878,713 Bank debt 2024: € 19,878,713 ▼ 6% vs 2023 (€ 21,098,441) Favourable step	€ 14,118,296 Bank debt 2025: € 14,118,296 ▼ 29% vs 2024 (€ 19,878,713) Favourable step	▼ 29%
Balance sheet total	€ 50,724,158 Balance sheet total 2022: € 50,724,158 First fiscal year in the series	€ 53,444,212 Balance sheet total 2023: € 53,444,212 ▲ 5% vs 2022 (€ 50,724,158) Unchanged	€ 54,220,817 Balance sheet total 2024: € 54,220,817 ▲ 1% vs 2023 (€ 53,444,212) Unchanged	€ 48,960,384 Balance sheet total 2025: € 48,960,384 ▼ 10% vs 2024 (€ 54,220,817) Unchanged	▼ 10%
Employees (FTE)	318.4 Employees (FTE) 2022: 318.4 First fiscal year in the series	334.2 Employees (FTE) 2023: 334.2 ▲ 15.8 vs 2022 (318.4) Unchanged	342.6 Employees (FTE) 2024: 342.6 ▲ 8.4 vs 2023 (334.2) Unchanged	344.4 Employees (FTE) 2025: 344.4 ▲ 1.8 vs 2024 (342.6) Unchanged	▲ 1.8

Key figures of Pelican Rouge, fiscal years 2022 to 2025, from the annual accounts filed with the National Bank of Belgium.Next annual account (fiscal year 2026) expected before 31 July 2027.

What happened to Pelican Rouge?

What happened at Pelican Rouge in recent years, according to the Belgian Official Gazette, the CBE and the National Bank:

Jun 5, 2026 New annual accounts for financial year 2025: loss of € 729,029 (▼ € 781,403 vs 2024). Source: NBB ↗
2026 Pelican Rouge Bv stepped down as director. NBB
2026 Tim Goossens stepped down as director. NBB
2020 Pelican Rouge Bv became a director. NBB
2020 Tim Goossens became a director. NBB
Apr 4, 2015 New establishment in Kasterlee. KBO
Apr 1, 1966 New establishment in Boom. KBO
Feb 15, 1966 Start of the company according to the CBE. KBO

In short

From € 730,991 loss in 2022 to € 729,029 loss in 2025.

Paid € 454,781 in corporate taxes since 2022.

Best year ever: 2023, with € 2.2 million profit.

Pays suppliers within 78 days on average.

Original PDFs at the National Bank ↗

Management

selecta ag 76.8%

Pelican Rouge Group BV 23.2%

Pelican Rouge

Selecta SARL 100%

The shares are held by selecta ag (76.8%) and Pelican Rouge Group BV (23.2%). It owns 100% of Selecta SARL itself.

Directors

According to the 2025 annual accounts

Pelican Rouge Bv

Director · represented by Marco Van Leeuwen

since 2020 · until 2026

Tim Goossens

Managing director

since 2020 · until 2026

Shareholders

selecta ag

76.8%

Pelican Rouge Group BV

23.2%

Participations

Selecta SARL

100%

Establishments

Establishment units

Physical locations of this company

Registered office

Industrieweg 10a

2850 Boom

2.000.881.257

Industrieweg 10 box a

2850 Boom

Active since 1 April 1966

2.240.002.489

Olensteenweg 45

2460 Kasterlee

Active since 4 April 2015

Who else lives here?

A building full of entrepreneurs or one very busy letterbox? Another 1 companies are registered at this address.

All companies at this address →

SELECTA

What is an establishment unit? An establishment unit is a geographically identifiable place where activities of the enterprise are carried out.

Details

Company number

0404.868.991

VAT number

BE 0404.868.991

Registered office

Industrieweg 10a, 2850 Boom

Names & denominations

Pelican Rouge

Enterprise type

Rechtspersoon

Legal form

Public limited company

Legal situation

Normale toestand

Start date

15 February 1966

Peppol

Active · Active since 25 Sept 2025

Activities · NACE

Groothandel in diverse machines en uitrusting voor handel en dienstverlening, n.e.g.

Groothandel in andere machines en werktuigen, neg

Groothandel in gereedschapswerktuigen

Groothandel in andere machines en werktuigen, n.e.g.

Activiteiten van eetgelegenheden met beperkte bediening, muv mobiele eetgelegenheden

Fastfoodzaken, snackbars, frituren en dergelijke

Eetgelegenheden met beperkte bediening

View on CBE Public ↗ Annual accounts (NBB) ↗

Pelican Rouge

Financials

What happened to Pelican Rouge?

Management

Directors

Shareholders

Participations

Establishments

Establishment units

Who else lives here?

Details

Frequently asked questions